Guide
How to write a privacy policy
A privacy policy tells buyers what personal data your store collects, why you collect it, and who you share it with. This guide covers what a draft should include. It is practical drafting guidance, not legal advice, so plan to have a professional review the final version.
Read this first
This page is practical guidance for drafting, not legal advice. Privacy law differs by region and by what you sell. Before you publish a privacy policy, have a lawyer or a compliance professional review it. commerce.fyi can draft a starting page for you, but a draft is not a guarantee that your store meets any specific legal requirement.
With that said, you can do most of the thinking yourself. A privacy policy is mostly an honest description of how your store handles data. The clearer you are about your own setup, the easier the legal review goes.
What a draft should cover
What data you collect
List the personal data your store actually takes in. For most stores that means a name, email, shipping address, and order history. Note that payment card details usually go straight to your processor and never sit on your store. If you run an email list, the signup itself collects data, so include it.
Why you collect it
For each type of data, say what it is for. An address is to ship the order. An email is to send a receipt and order updates. Marketing email is a separate purpose, so name it separately. Buyers are more comfortable when the reason is obvious and limited.
Third parties you share data with
Name the services that touch buyer data and what each does. A payment processor like Stripe handles the transaction. An analytics tool sees site activity. An email provider stores your list. Your hosting platform stores order records. List the services you actually use, not a generic set.
Cookies and tracking
If your store uses cookies, an analytics script, or an advertising pixel, describe what they do in plain terms. Buyers should understand whether you track behavior and why. Some regions require a consent banner on top of the policy. Your reviewer can tell you what applies to you.
Buyer choices and contact
Tell buyers how to reach you about their data and how to unsubscribe from marketing. Many regions give people the right to see or delete their data, so give a working contact method. A real email address that you monitor is the minimum.
How to approach the draft
Start by writing down every tool your store uses and every piece of buyer data each one sees. That inventory is the spine of the policy. Most of the writing is turning that list into plain sentences a buyer can follow.
Keep the tone direct. Avoid promising things you cannot verify, such as that data is never shared, when a processor and an analytics tool both see it. Honesty about your real setup is what makes the policy useful and what makes the legal review faster.
Do not invent legal language. If you are unsure whether a clause applies to you, leave a note and ask your reviewer rather than guessing. A confident-sounding clause that is wrong is worse than a question.
Why the legal review matters
Privacy requirements depend on where your buyers are, where you operate, and what you sell. A template cannot know any of that. A lawyer or compliance professional can tell you which rules apply, whether you need a consent banner, and what language a generic draft is missing.
Treat any draft, including one a tool generates, as a first pass that saves you time, not as a finished document. The review is the step that makes it real.
Getting a starting draft
commerce.fyi drafts a privacy policy page as part of your store, alongside returns and shipping. The draft describes a typical store setup: order data, a payment processor, and the contact details buyers expect. It appears as a real page you can edit.
The draft is a starting point, not a compliance guarantee. commerce.fyi does not make your store legally compliant, and the draft will not reflect your specific situation until you edit it and have a professional review it. Use it to skip the blank page, then do the review.
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